
Botanical Raising
Product Overview
Pure Merino Soft is crafted from carefully selected superfine Merino wool, offering a balanced combination of softness, comfort, and structural stability. Designed for timeless tailoring, it delivers a smooth hand feel while maintaining the resilience required for everyday wear and refined silhouettes.
This fabric reflects a classic approach to wool—natural, breathable, and versatile—making it suitable for a wide range of modern apparel applications.

Fiber & Material
- Fiber: Superfine Merino Wool
- Typical Fineness: 18–20 μm
- Origin Options: Tasmania / South Africa
- Certification: Eligible for RWS (Responsible Wool Standard)
Merino wool’s naturally fine and elastic fibers provide a soft, skin-friendly touch, excellent drape, and reliable shape recovery.

Key Characteristics
Soft Hand Feel
Smooth and comfortable against the skin, suitable for close-to-body wear.
Natural Elasticity
Inherent fiber crimp ensures good resilience and long-lasting shape retention.
Breathable & Temperature-Regulating
Supports natural moisture management and thermal balance.
Clean Appearance
Even fiber distribution creates a refined surface with subtle, natural luster.
Applications
Pure Merino Soft is ideal for:
- Tailored coats and jackets
- Suits and blazers
- Light outerwear
- Refined everyday wool garments
Its versatility makes it suitable for both classic and contemporary designs.
Sustainability & Responsibility
Sourced with respect for animal welfare and environmental standards, Pure Merino Soft supports responsible wool practices and traceable supply chains. Certification options are available upon request, depending on product specifications.
Why Choose Pure Merino Soft
A dependable essential for brands seeking timeless wool quality, Pure Merino Soft delivers softness without compromise—balancing comfort, structure, and long-term wearability.
